In a recent blog titled, Why Video Is Important for Social Media Management, we provided some rather eye-opening stats that prove video is the most powerful and fastest-growing segment of digital advertising today. You can read all about it here! If you want to generate leads, increase your ROI,...
Social Media
Aliya Hammond | Social Media StrategistWhy Video Is Important For Social Media Management
Itβs a new year, which means it may be time to update your social media marketing strategy. The advent of TikTok and Instagramβs recent shift to video content has revolutionized online marketing, and this has become increasingly difficult for businesses to ignore. Short-form videos help to reach a...
Our Favorite Things 2022: Organizations That Support Small Business Growth Part 2
This December in our social media blog, we are highlighting some of our favorite organizations that support small business growth, both at the local and national level. If you are an entrepreneur, keep this list handy as a valuable resource on PWNC, the Power Up Your Business Program, LA21, and...
Our Favorite Things 2022: 3 Local Businesses to Shop This Holiday Season
Itβs the most wonderful time of the year! If you follow our social media blog, you know that each winter, we highlight our favorite things as a special gift to our readers. Whether itβs our favorite Instagram accounts to follow, or our favorite digital marketing tips and freebies, we love to share...
Advancing Minority And Women-Owned Businesses
With Black History month coming to a close and Womenβs History Month just on the horizon, we would like to take a moment to celebrate and recognize the remarkable female entrepreneurs and minority-owned businesses in our country. As a digital marketing, training, and consulting company and member...
Improving Communication Through Social Media
Today, weβd like to introduce you to one of our new clients. J. Nicole Martin Lawton, Esq., MPH is the President and Chief Executive Officer of Phoenix Language Services, Inc., a full-service language access company and certified, woman-owned, minority-owned business. After practicing health law...
SCORE, Social Media Trainer Help Guide Entrepreneurs
Aliya Hammond has learned to adapt to the challenges of being an entrepreneur. In 2008, she was set to launch her interior design business, but against the backdrop of an economic crash, instead switched gears to virtual assisting. Thatβs where she found her career calling: Social media management...
3 Reasons To Work With A Social Media Coach In 2022
Developing and managing a successful digital marketing strategy requires skills and in-depth knowledge. Social media coaching can help through extensive, ongoing, hands-on instruction. Coaching, like the training sessions offered at Aliya Hammond Consulting, provides valuable information on...
Our Favorite Instagram Accounts To Follow
Last December, we told you all about our favorite things in the world of social media marketing. And this year, weβve decided to kick off the holiday season by sharing a list of our favorite Instagram accounts to follow! Weβre shining a light on four of the most wonderful and outstanding sites for...