In the ever-changing landscape of the social media marketing world, it helps to have resources that can guide us to market our non-profit and small business organizations efficiently and effectively. We all know that in today’s digital age, an effective online presence is crucial for reaching the...
Engaging with social media can be a love-hate relationship. The question is, how do we strike a balance between wanting to boost our bottom lines and balance our personal lives? In this two-part session, we will work together to identify mindsets, boundaries, and healthy practices that zero in on...
In a recent blog titled, Why Video Is Important for Social Media Management, we provided some rather eye-opening stats that prove video is the most powerful and fastest-growing segment of digital advertising today. You can read all about it here! If you want to generate leads, increase your ROI,...
It’s a new year, which means it may be time to update your social media marketing strategy. The advent of TikTok and Instagram’s recent shift to video content has revolutionized online marketing, and this has become increasingly difficult for businesses to ignore. Short-form videos help to reach a...
In this training, you’ll learn why you need to have a social media strategy, the types of content you should post on social media, and ways to use social media to attract people to your business.
Aliya Hammond has learned to adapt to the challenges of being an entrepreneur. In 2008, she was set to launch her interior design business, but against the backdrop of an economic crash, instead switched gears to virtual assisting. That’s where she found her career calling: Social media management...
Last December, we told you all about our favorite things in the world of social media marketing. And this year, we’ve decided to kick off the holiday season by sharing a list of our favorite Instagram accounts to follow! We’re shining a light on four of the most wonderful and outstanding sites for...
This month, we have turned our attention to “one of the most powerful, yet seemingly overlooked, social platforms on the web.” If you read our last blog, Pinterest For Business: A Beginner's Guide, you now know exactly what makes Pinterest such a unique marketing platform for any small business...
In our last blog, we reviewed the reasons why you should be working with a social media coach, and today, we invite you to join Aliya Hammond, President and CEO of Aliya Hammond Consulting, for our upcoming, six-session Social Media Coaching Program! And believe us when we say, this is one event...