Earlier this month, we talked about the importance of adding links to your blogs, and today, we would like to take a moment to mention another crucial component of social media marketingβkeywords. You may have heard of them and you probably even use them everyday, when you open your phone or...
To develop a successful online marketing strategy, identifying and creating content pillars is essential. Having a set of topics or themes to pull from helps to establish a cohesive social media presence anchored by quality content that is right on brand. It also allows you to save time with...
Managing your own social media presence can be time consuming, but it doesnβt have to be. In fact, there are several smart ways to streamline the process. Take content pillars, for example. As discussed in our last blog, identifying content pillars is like filling buckets with themes and topics...
When it comes to social media, itβs all about content. Without it, building a recognizable brand and getting customers to know, like and trust your business will be almost impossible in todayβs market. Establishing an active online presence on sites that target your specific demographic is key,...