Like the other time-saving tips covered in our blog this month, repurposing content is an easy way to expand your reach with less effort. But what exactly does it entail? Read on to find out more about repurposing content (and why you should do it), as we tackle these three questions: 1. What is...
Managing your own social media presence can be time consuming, but it doesn’t have to be. In fact, there are several smart ways to streamline the process. Take content pillars, for example. As discussed in our last blog, identifying content pillars is like filling buckets with themes and topics...
When it comes to social media, it’s all about content. Without it, building a recognizable brand and getting customers to know, like and trust your business will be almost impossible in today’s market. Establishing an active online presence on sites that target your specific demographic is key,...
October 4th marked the longest stretch of downtime for Facebook since 2008 — six hours, to be exact. This outage not only affected 3.5 billion Facebook users worldwide, but also Facebook-owned social media platforms WhatsApp and Instagram, as well. After reconnecting, a public apology was made to...
In our last blog, we reviewed the reasons why you should be working with a social media coach, and today, we invite you to join Aliya Hammond, President and CEO of Aliya Hammond Consulting, for our upcoming, six-session Social Media Coaching Program! And believe us when we say, this is one event...
In a recent blog, Connecting Entrepreneurs With An Impactful Website, we told you all about the new web design we developed for the Philadelphia Women's Network Connection (PWNC). As the founder of the PWNC, Felicia Shanken is committed to helping women looking to transition into growing a...
If you followed our blog this month, you should now have a better understanding of LinkedIn, the top and most trusted online platform for career development and networking. By now, you’ve probably checked out some of the fantastic new features being offered on the site, like the Video Cover Story,...
In our last blog, we highlighted four LinkedIn features to try, and first on the list was the Video Cover Story. This exciting new tool can help you share your professional journey, achievements, skills, and personal goals on LinkedIn — the #1 online site for career development and networking....
LinkedIn has always been the top social network for career-minded professionals, but it has really come a long way since its inception back in 2003. In fact, LinkedIn recently announced some incredibly useful, brand new features that will further help to “bring your professional story to life.” In...