Social Media Blog
Aliya Hammond | Social Media Strategist
Founding a Website for the Free Library of Philadelphia Foundation
The Free Library of Philadelphia Foundation supports the Free Library of Philadelphia as a center for learning and opportunity in every neighborhood for every Philadelphian and beyond, playing a...
Harnessing Our Expertise to Build an Empowering Website
Committed to “empowering utilities and people,” Empower Construction employs an innovative and diverse team of professionals. This Pennsylvania power utility construction company understands “ the...
Constructing a Website With Both Style and Substance
Jewell Antoine is “a first-generation entrepreneur with over 24 years of design and construction experience.” She is also the Founder of Antoine Johnson Construction, a construction management firm...
3 Reasons Why You Should Not DIY Your Professional Brand
When it comes to online marketing, you get what you pay for! In our recent blog, 4 Ways Social Media Can Elevate Your Brand and Business Results, we stated that “establishing a strong and strategic...
4 Ways Social Media Can Elevate Your Brand and Business Results
Social media has the incredible power to take your brand and bottom line to the next level — when utilized smartly and correctly. But it won’t happen overnight. Establishing a strong and strategic...
3 Compelling Reasons Why Outsourcing Social Media Marketing is Essential for Businesses
Technology is rapidly advancing and influencing our day-to-day lives and, in today’s highly-competitive market, social media is no longer an option. It may be tempting to DIY your marketing efforts...
Case Study: HR ReDefined & Social Media Coaching for Executives
Like Aliya Hammond Consulting, HR ReDefined is a certified minority-owned and woman-owned business. Tracy Dunbar, Founder and Lead Consultant of HR ReDefined, worked with Aliya Hammond as a Social...
3 Reasons Why Keywords are Key in Your Blogs
Earlier this month, we talked about the importance of adding links to your blogs, and today, we would like to take a moment to mention another crucial component of social media marketing—keywords....
The Importance of Adding Links to Your Blogs
You have probably heard us say that blogging is number #1 for business. After all, this key piece of online marketing serves a unique purpose. Rather than the “hard sell,” a blog provides an...
Stop Doing These 3 Things On Instagram
It's 2023 (almost 2024), and Instagram is currently the most-downloaded app in the world. Since its release 13 years ago, this social media platform has grown to an incredible 1.386 billion daily...
Building Brand Loyalty with a Professional Web Design
Aliya Hammond Consulting is an award-winning social media marketing, training, and management firm headquartered in the greater Philadelphia area. This certified minority- and women-owned business...
Aliya Hammond Honored with WBEC-East Champion Award
We are pleased to announce that Aliya Hammond, President and CEO of Aliya Hammond Consulting, was chosen as the WBEC-East Champion Award recipient for 2023! Aliya was presented with this incredible...
The Most Asked Pinterest Questions
In our recent blog titled, “LinkedIn Changes & How to Grow a Powerful and Engaged Network,” we invited you to join Aliya Hammond, social media strategist, coach, and speaker, for a virtual...
LinkedIn Changes & How to Grow a Powerful and Engaged Network
Have you heard about LinkedIn’s recent (and rather unique) algorithm changes? As “the world's largest professional network on the internet,” LinkedIn is ideal for small business owners seeking “to...
Crafting a Website to Honor a Remarkable Family Legacy
Stephanie Gilbert describes her great-great-grandfather, Oliver Cromwell ‘O.C.’ Gilbert, as an orator, musician, music teacher, politician, entrepreneur, abolitionist, freedom-seeker, and enslaved...
Aliya Hammond is a Alum of the Chamber’s CEO Access Network
According to The Chamber of Commerce for Greater Philadelphia, The CEO Access Network matches established C-suite executives from Chamber member companies with small business owners from...
Aliya Hammond Selected as WBEC-East Envoy
The Women’s Business Enterprise Center believes that “diversity promotes innovation, opens doors, and creates partnerships that fuel the economy.” Serving as an advocate for women business owners...
Aliya Hammond is the New VP of NAWBO Philadelphia & Rookie of the Year
The Greater Philadelphia Chapter of The National Association of Women Business Owners (NAWBO) is “an unparalleled resource for women entrepreneurs seeking to navigate the various stages of business...
Aliya Hammond Featured in The Philadelphia Tribune
Aliya Hammond, Founder and CEO of Aliya Hammond Consulting, was featured in The Philadelphia Tribune on June 12, 2023. In an article titled, “Chamber of Commerce’s efforts to boost spending with...
Building Your Brand Online: A Guide To Crafting A Strong Digital Presence Part 2
In “Building Your Brand Online: A Guide To Crafting A Strong Digital Presence Part 1,” we talked about how to define your personal brand, how to optimize your social media presence, and the...
Building Your Brand Online: A Guide To Crafting A Strong Digital Presence Part 1
Aliya Hammond Consulting is a certified Minority and Women Business Enterprise headquartered in the greater Philadelphia area. We specialize in Social Media Management and Marketing, Blog Writing,...